Prominent Foods and Beverage Corporation



CHALLENGE: Our client asked us to deliver insights on the sustainable living actions that their consumer cohorts find most meaningful. METHODOLOGY: We created and executed an online survey in 6 major metro markets across the U.S. and supplemented that with social listening analytics. RESULT: Our insights helped the client guide its sustainability campaign and ensure that the actions at the heart of it were co-created by consumer stakeholders and thus resonated strongly among this key audience.